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For many young people in Kenya, especially those just starting out in their careers, paying rent in the city seems like the only viable housing option. However, while renting provides temporary shelter, it does not contribute to long-term financial growth. On the other hand, purchasing affordable land outside the city offers an opportunity to build wealth and secure your future.
Satellite towns such as Kithyoko, Joska, Matuu, and Kamulu are quickly emerging as attractive options for real estate investment.
In this blog, we explore why first-time buyers should shift their focus from urban rentals and instead invest in affordable plots in these rapidly growing areas.
Buying an apartment in established urban locations such as Kilimani or Westlands can cost anywhere between six million and fifteen million Kenyan shillings. For a first-time buyer, this is often unaffordable.
However, in out-of-town areas like Kithyoko, you can find a standard 50 by 100 plot for as little as One hundred and eighty thousand Kenyan shillings. These plots are not only affordable but also come with genuine title deeds and flexible payment plans. This makes land ownership realistic and achievable, even for individuals earning an average income.
📌 Example: Paying twenty-five thousand shillings in monthly rent adds up to three hundred thousand shillings in just one year, an amount sufficient to secure a clean titled plot in Kithyoko.
Unlike rental apartments, which depreciate over time due to wear and constant tenant turnover, land tends to increase in value steadily, especially when located in developing areas with improving infrastructure.
For example, plots in Joska that were selling for one hundred and eighty thousand Kenyan shillings in 2018 are now going for over four hundred thousand shillings in 2025. Kithyoko is experiencing a similar growth pattern, particularly with the expansion of roads, water, and electricity in the area.
💡 This means that buying land today could double your investment value within just a few years.
When you rent an apartment, you are bound by the landlord's rules. You cannot renovate, redesign, or build equity from your living space. In contrast, owning a plot gives you full control to:
The beauty of land is that it does not lose value, and it does not force you to develop immediately. You can build when your finances allow, making it ideal for first-time investors.
Living in Nairobi or other major towns comes with a high cost of living, traffic congestion, noise, and limited space. In contrast, out-of-town areas such as Kithyoko offer a healthier, quieter lifestyle, with lower daily expenses.
Many individuals who work remotely or run online businesses are already choosing to relocate to these peaceful, spacious areas. The lifestyle change is significant, and many report improved mental health, better productivity, and stronger community connections.
🌿 Affordable food, cleaner air, and ample space make satellite towns ideal for raising families, retiring, or starting fresh.
For young investors and first-time buyers, the earlier you start, the better. Land is a long-term asset that does not depreciate. Instead, it opens doors for:
Renting keeps you dependent, while owning land puts you on the path to financial independence. It is a form of empowerment that grows with time and provides security for generations.
Buying land may not give you instant gratification, but it is one of the smartest decisions you can make as a young investor. Rather than spending years paying rent for property you will never own, consider putting your money into a piece of land that appreciates, builds wealth, and offers you long-term control and opportunity.
Out-of-town locations such as Kithyoko, Joska, and Matuu are expanding fast, and affordable land is being purchased daily. Do not wait until prices double, start now.
📍 Visit us at: https://greatfortunesproperties.com
📲 Call or WhatsApp: 0707 333 888
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